The passing of European tourists and travelers to Iran, their visits and their writings about the way of life, quality, and traditions of the simple folk as well as the men of the court, princes, and Shah’s, are valuable sources to us.
With the transfer of the country’s capital to Isfahan, the art of the city began to flourish, and many researchers believe that its pinnacle may be observed in the art of Persian painting, i.e. negargari or Persian miniature.
Coffee has been popular in Nooshabad since about 450 to 500 years ago; however, it is not known when Nooshabadi coffee and its modern brewing method was invented.
Iranian Lenj vessels are traditionally hand-built and are used by inhabitants of the northern coast of the Persian Gulf for sea journeys, trading, fishing and pearl diving.
Nizami Ganjavi, the twelfth-century Persian poet, while narrating the story of Khosrow Parviz’s affection for his beloved, Shekar, compared this Isfahani maiden to the rock candy of Isfahan.
Gaz is a souvenir unique to Isfahan City and is also regarded as a nutritious and healthy confection due to its high nutritional value and special ingredients like angebin.
Beryan is one of the traditional foods of Isfahan, but its reputation has spread around the globe since the old days.
Chickpea seeds are naturally hard and inedible, but in a few steps, they are turned into a delicious snack called nokhodchi (processed chickpeas).
The ta’ziyeh dramas of Khomeyni Shahr are among the most spectacular ta’ziyeh performances in Isfahan Province, especially for photographers and tourists.
In Khorasan Province, the Bakhshis are renowned for their musical skill with the dotār, a two-stringed, long-necked lute.
The ritual of jeghjegheh-zani is held on Tasu’a morning, in the villages of Abyaneh and Tareh and some other villages of Natanz County.
The Bani Assad Congregation, known as the Sang-Zan-ha, is a well-established religious group in Shahreza, which performs its unique ritual in this city from one day before Tasu’a (Muharram 9) until the 13th day of Muharram.